Hristmas 2020 was a year like no other. Lockdown effectively cancelled the festive season and relegated it to the realms of the virtual.
This year, we celebrate the return of a “normal” Christmas period – and it is with that in mind that Hamleys has curated its gifting options.
The legendary Regent’s Street toy shop has revealed its annual top toysThe list provides parents with an indication of the most desirable toys and takes the guesswork out shopping.
The selection focuses on bringing the whole family back together, and most importantly, playing together.
Role-playing and creativity are at the center of these predictions. Screen-based games were pushed aside in favor of more traditional, social, educational and traditional games. toysIt was created to bring back the magic of Christmas.
Victoria Kay, head for buying at Hamleys, explains. “We all had a tough time last Christmas, separated from family and friends, using Zoom or Teams, so the toys are inspired to get everybody back together.”
The curation ensures there is something for everyone, with a nod towards classic games so that even adults can get involved. Kay says: “We stock over 13,000 products, so we’ve made sure that there’s a nice breadth and something for everyone, whether preschool, or slightly older.”
Hamleys has taken great measures to ensure stock availability despite all the talk about shortages. “We know Christmas is coming”She says. “So we start to build stock from March onwards to make sure that there is product in all of our stores”.
See Hamleys’ top ten toysBelow are the Christmas 2021 plans.
Mattel – Barbie Dream House
The enduring appeal of Barbie shows no signs of wavering and it’s her Dream House that has caught the Hamleys’ buyers attention this year. It stands 3ft tall by 4ft across and features eight rooms, three stories, and lights and sound.
Buy Now £310. Selfridges
Playmobil 70571 City Action Police Special Operations Police Robot
Get your Playmobil collection started with a police robot complete with a ‘gripping arm’You can also have moveable legs or an explosive device. This is intended to spark their imaginations with their own stories.
Buy Now £20. Hamleys
Shifu Orboot (Earth), The Educational AR Globe
This gift allows them to explore the world, even though it may not have been easy in the past year. The 10” globe connects to an app where they can discover – through augmented reality – all about the culture, cuisine, sites, animals and more of the country of their choice.
Buy Now £44.99. Amazon
Magic Mixies Cauldron
This cauldron-toy will add the WOW factor to Christmas. They will channel their inner wizard or witch to create a magical potion that will give birth to their very own Mixie furry friend. It comes with everything you need and a magic wand to make the toy appear in a misty flurry.
Buy now £70. Amazon
L.O.L Surprise Movie Magic Doll
The L.O.L Surprise! The obsession continues, and this year the cult brand are launching movie star dolls that come with a set, cue cards and unique scenes as well as a host of accessories and ensembles. This will allow them to show off their storytelling skills.
Buy Now £11. Argos
Ralleyz Warrior 3 in 1 RC
They can play against each other or alone. friendsThese race cars will entertain your family and friends for hours. They are not your traditional cars. They shoot water, bubbles, and darts at will.
Buy now £90. Hamleys
LEGO’s Super Mario Adventures with Luigi Starter Course
This set will bring Super Mario’s fun to LEGO. The iconic building blocks are taken into the tech sphere with a colour sensor and LCD screen. You get extra digital currency for playing together in real-life.
Buy Now £50. Hamleys
Hasbro – Nerf Elite Flip 2.0 8
This may be the most well-equipped Nerf blaster ever. The Nerf Elite Flipshots Flip-8 comes with eight barrels. You can also surprise your competition by adding four additional barrels.
Buy Now £25. Argos
For something more cuddly this Christmas, there’s a range of plush toysThese can take on adorable forms. Huggables come in a variety of sizes, including an avocado, unicorn and watermelon. They are great for napping or playing.
Buy Now £20. Hamleys
Hamleys Dicii Snakes & Ladders
This is not the snakes-and-ladders game you might have played in your youth. This version of the traditional game has been redesigned. This board game can be enjoyed after Christmas lunch.
Buy Now £14. Hamleys